The Nielsen company that is the 800 pound gorilla in television ratings will soon include Twitter activity in its scores for television broadcasts. As if we needed any more evidence that the multi-screen experience was transforming the viewing audience. I…
Andy Beal's Marking Pilgrim reported earlier on some information it read on eMarketer about the participation levels of businesses in social media for marketing. Â Ninety percent were in social media of some kind for a marketing purpose.Can't be many law…
Go Popcorn (@GoPopcorn) is the source of this very interesting graphic, which details the fast growing influence of mobile platforms on social content sharing activity. Here's a slice of activity that's just 60 seconds long.
I've just finished speaking to the LMA Virginias Chapter on "Look Before You Click", my take on online social media strategy. It was the chapter's first Webinar, too, so it was kind of like being in high school chemistry class…
Well, it's over and the verdict is: #LMA10 rocked!I read with interest the post by my good friend Heather Milligan at the Legal Water Cooler Blog about the Legal Marketing Association 2010 Annual Conference and its strong social media component…
OMG! Twitter bitch-slapped Amazon over the weekend and it will leave a bruise. Check out http://tinyurl.com/ddhpghl. Demonstrating once again, Twitter is the word-of-mouth of the online world.I can't comment on the rumored anti-gay/bi attitude that may lay beneath the delisting…
Just last week, Legal Blog Watch summed up a number of court appearances where there has been reporting that Twitter has enabled, showing that the mircoblog is making a real run at real-time legal news gathering. I think it remins…
Earlier in February, John Keefe spoke on how to assess whether your firm is ready to get involved in social media. The clip I had below was deleted from www.vimeo.com on February 24, but was entitled How To Get Your…
Tom Foster's blog on internet lawyer marketing reports on an exchange through Twitter over an auto accident recently. One of the drivers involved asked through Twitter about posting photos of the damage online and an attorney responded with a direct…
OK. I've been MIA. Blame it on the weddings: our daughter (photo) and our niece. And exhaustion. Not a good excuse, but a valid reason. Hi! I'm back.Of course, these were great occasions for offline social networking. Meanwhile, the legal…