Bob Ambrogi at Legal Blog Watch calls our attention to a vital piece of legal marketing practice today, that of the need for law firms to take charge of their own online social destiny and protect their fragile reputations by…
Online social life, that is. Bar rules, that is. Both in Philadelphia and in Connecticut, opinion and advice have surfaced dealing with the use of online social networks in the legal industry. Hat tips to my two favorite daily reads:…
Tom Foster's blog on internet lawyer marketing reports on an exchange through Twitter over an auto accident recently. One of the drivers involved asked through Twitter about posting photos of the damage online and an attorney responded with a direct…
Inevitably, the risks of public conversations overtake the unprepared. This month's CIO magazine has this recent article on the exposure brought on by online conversational media and text media. All the tweeting and texting leave real trails for news and…
Just two weeks ago, the Wall Street Journal ran a front page story on law firm advertising, highlighting the different and often absurd regulations imposed on the commercial speech of lawyers in a number of states. The Legal Marketing Association…
Despite the protestations of most law firm management and, even, lawyers, my experience is that many of the platitudes parrotted by law firms about their internal culture are patently untrue. Here's my take:"Our firm values sharing (as long as it's…
Law firms that wish to create a client service culture must not attempt to foist the delivery of client service off on associates and staff. In fact, these resources have important client service responsibilities of their own without the added…